Raw Talent

In an underpass near Thighmarcester town centre there is some graffiti that says:
YOU ARE AN UGLY LOSER
Just around the corner from that, as an echo, reprise, or envoi, if you will, to ensure the notion lingers a while in the distracted mind, the same hand has written:
LOSER
Emissaries from advertising agencies ought to be camping out there every night, in the hope of signing up the infant prodigy who has so succinctly and effectively captured the quintessence of their art.
It's even spelt right, and "loser" is a tricky word.